Emerging Media in Healthcare and Pharma

Submitted by agalati on Wed, 07/29/2009 - 11:35

This whitepaper highlights eight significant emerging media trends that every pharma marketer should be aware of.

Topics covered include:

Medical Social Networking
Live and (Almost) in Person
Micro-Targeting
Instant, Dynamic Content
Mobile Grows Up
Managing and Leading Word of Mouth
Print Goes Interactive

Be sure to read the full whitepaper here: http://www.doseofdigital.com/wp-content/uploads/2009/07/emerging-media-i...

Cheers,
The MERGE Rx Team

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